Alliance Fish Ltd is a family Run business supplying fresh fish straight from Trawler to counter in Amble Harbour

The Counter was first opened in 2020 during the Covid Pandemic as a means to sell our fish as many factories were closed down during that time. 

We have built our reputation on the freshest fish landed mainly on the Amble Quayside and filletted within our premises. Our catch sells very quickly due to the demand for fresh fish and the depletion of the small Trawlers which landed their catch on a daily basis. The large trawlers or Pelagic boats spend weeks at sea where the fish is then iced of frozen. We close our doors when the catch is sold and inform our customers when the next catch is due in.

Our fleet mainly fish for prawns but when fish prices are good they will head to further waters to trawl or seinet for fish.

The fish is seasonal so the counter changes with this in mind. Our Species consist mainly of Langoustines, Cod, Haddock, Whiting, Monk, Halibut, Saithe, Lemon Sole, Plaice, Squid, Ling, Hake, Dover Sole, Mackerel, Herring, Witch Sole, Catfish, Red Gurnard, Red Mullet, Turbot, Brill.

We also smoke our own Cod, Haddock (smokies), Herring and Mackerel when in season on our premises. We buy our salmon from a local supplier and hot smoke it.

The Weather naturally dictates the fishing. The boats can spend weeks ashore due to northerly gales which in turn create big swells in the water for entering and exiting the harbour mouth. Big tides are not good for prawn fishing. The prawns bury deep so are not so easy to catch.

 

Meet Our Fleet

The Fidelity BH92

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The Nimrod BH227

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The Osprey bh500

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The Ellen Mac LH272

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The counter is currently sourced by the Fidelity, the Osprey, the Nimrod and the Ellen Mac has now joined our fleet.

Jimmy and Norman land the boats in Amble or Blyth harbour and fillet the catch at our premises on Amble Harbour Quayside.  They run the counter alongside Joanne the wife of Steven who skippers the Osprey who also oversees the boats landings, sales and crew.  You will also find Curtis helping to land the boats and Billy the eldest son of Steven and Joanne helping out whilst ashore from the Merchant Navy.

The Fishing Industry is facing a huge decline due to Government regulations.  We can only hope that the small trawler can make a way back in future to supply more outlets like us, restaurants, schools, hospitals, care homes to name a few.  This will also create a lot more jobs ashore for factories which have not reopened since Covid and bring a community together again.

We also have Potting boats who we buy our Lobsters from and are available to buy fresh from the boat.

– The Hauxley Haven skippered by Neville Harvey aka Puppet

– The Holly J skippered by Graham Bell and Robert Henderson

– The Rita Jamieson skippered by Peter Leslie.

News & Updates

from our Facebook Page

Wednesday 17/6/26. Evening folks, Jimmy has asked me to tell you that the boats have landed their catch this afternoon and unfortunately I cannot take any orders as I’ll be upside doon in Pikes, Ibiza 🍒🤨 counter open tomorrow 8am ☺️ ... See MoreSee Less
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Sunday 15/6/26. Afternoon folks, wa havin a day off 🙌 the boats are still in the harbour due to weather and the fidelity is under maintenance at Arbroath. We will post when the boats come in with their next catch ☺️ ... See MoreSee Less
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Saturday 13/6/26. Morning folks, that’s the catch filleted sourced from the Osprey and Nimrod: cod on special today half price £6.50 kilo, blocked haddock £10 kilo, halibut £35 kilo, monk pieces £20 kilo, turbot £15 kilo, coley £10 kilo, lemon sole £15 kilo, whiting £10 kilo, hot smoked salmon £29 kilo, smoked cod £15 kilo, smoked coley £10 kilo, smoked whiting £10 kilo, ☺️ ... See MoreSee Less
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Friday 12/06/26. Evening folks, we will be open early tomorrow morning @ 7.30am with the Nimrod and Ospreys catch ☺️ ... See MoreSee Less
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****************SOLD OUT***************Friday 12/6/26. Morning folks, we are open now with the fleets catch: whiting £10 kilo, coley £10 kilo, hake £15 kilo, cod £13 kilo, haddock blocked £10 kilo, medium cod £18 kilo, halibut £35 kilo, monk pieces £20 kilo, prawn tails £15 kilo, langoustines £15 kilo, squid £10 kilo, red gurnard £3 each, red mullet 2 for £1, turbot £15 kilo whole, plaice £10 kilo, witch sole £7.50 kilo, smoked coley £10 kilo, smoked whiting £10 kilo, smoked cod £15 kilo, hot smoked salmon £29 kilo, dressed crab £8 each, lemon sole £15 kilo ☺️The Osprey passing the balmoral 😉 ... See MoreSee Less
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Thursday 11/6/26. Morning folks, the boats are landing their catch today for tomorrow’s counter. Along with fresh fish, langoustines and prawn tails we have hot smoked salmon, smoked cod, smoked whiting, smoked coley ☺️ ... See MoreSee Less
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****************SOLD OUT*************Edit post: The boats are landing this morning again and in the counter….a nice few halibuts 🙌Tuesday 9/6/26. Todays counter sourced by all the fleet; prawn tails £15 kilo, cod £13 kilo, haddock £13 kilo, whiting £10 kilo, coley £10 kilo, monk pieces £20 kilo, halibut £35 kilo, haddock blocked £10 kilo, squid half price £5 kilo, red gurnard £3 each, red mullet 2 for £1, hot smoked salmon £29 kilo, smoked coley £10, smoked whiting £10 kilo, smoked cod £15 kilo ☺️ ... See MoreSee Less
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